September 4, 2011
Published by carla at September 4, 2011
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Advertising in Spanish: Is it really worth it?

Advertising in Spanish: Is it really worth it? Ever since the 2000 Census data broadcasted the estimated 44 million Hispanics living in the United States, there […]
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September 4, 2011
Published by carla at September 4, 2011
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Hispanic Consumers Show Preference for Private Brands

Hispanic Consumers Show Preference for Private Brands Many retailers throughout the country currently purchase products in bulk directly from manufacturers and distribute them using their private brands. […]
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September 4, 2011
Published by carla at September 4, 2011
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General Mills Launches Marketing Initiatives to Target Hispanic Consumers

General Mills Launches Marketing Initiatives to Target Hispanic Consumers In line with the strategy presented at the Consumer Analysts Group of New York Conference earlier this year, […]
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September 4, 2011
Published by carla at September 4, 2011
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MillerCoors Lures Hispanic Consumers with Reggaeton

MillerCoors Lures Hispanic Consumers with Reggaeton Simply put, if you are going to succeed in the beer industry, you need to succeed in the Hispanic market. With […]
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